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Defender Profile
Video Security Made Easy
At Defender, we design, manufacture and market do-it-yourself (DIY) video security products. We satisfy the needs of home and business owners who want their assets, loved ones, and properties to be protected. By offering simple, affordable solutions that people can set up themselves, we help increase peace of mind and maximize returns from business operations. Our products are truly DIY, as they come with all accessories required allowing them to be set up hassle-free.
We place strong emphasis on the design and style of our systems. Our products are award-winning, innovative, and unique. They stand out in the market as a result of our commitment to sleek, highly functional design. Our products are sold worldwide through various distribution channels, which include mass merchants, electronics retailers, warehouse clubs, home improvement retailers, office supply retailers, direct response television, mail order catalogues, directly, online retailers, and distributors. Our products are primarily utilized by small businesses and home owners.
Quick Facts
- There is one property crime committed in the US every 3.23 seconds. (Source FBI.gov)
- Property crimes accounted for an estimated $17.6 billion dollars in losses in 2007. (Source FBI.gov)
- It is estimated in 2008 that 3 million households purchased a security system. 67% were first time buyers.
- Global security and video surveillance market will grow to $73 billion in 2008.
Market Intelligence
Find out more about the DIY security market. CLICK HERE
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